Quick Summary
React – Richard Clifford delivers a compelling appeal on behalf of REACT, a charity devoted to supporting children facing life‑shortening illnesses, urging BBC One East HD viewers to lend their support.
About This Program
Programme Overview
React is a special appeal episode broadcast on BBC One East HD. The programme is presented by Richard Clifford, who delivers a heartfelt appeal on behalf of REACT, a UK‑based charity dedicated to supporting children living with life‑shortening illnesses. This concise yet powerful segment aims to raise awareness and encourage viewers to contribute to the vital work carried out by the organisation.
What to Expect
The episode follows a straightforward documentary‑style format, featuring Richard Clifford guiding the audience through REACT’s mission, the challenges faced by affected families, and the tangible difference that donations can make. Viewers will hear authentic stories, see the impact of the charity’s services, and receive clear information on how to support the cause during the broadcast.
Why Watch
For UK television audiences, React offers more than entertainment; it provides a meaningful opportunity to engage with a pressing social issue. By spotlighting a charity that assists children with serious health conditions, the programme underscores the role of community involvement and charitable giving within British society. The appeal resonates particularly with viewers who value compassionate action and wish to see tangible outcomes from their contributions.
Broadcast Details
Airdate and time are scheduled as part of the regular BBC One East HD programming block, ensuring easy access for regional viewers. As an episode‑type appeal, it fits seamlessly into the channel’s commitment to public service broadcasting, delivering both informative content and a clear call to action for the audience.
Lifeline broadcasts on BBC Two England at 1:35am, Wednesday, 22 October 2025. (Subtitles, repeat)